{"id":11477,"date":"2022-04-27T00:00:00","date_gmt":"2022-04-26T23:00:00","guid":{"rendered":"https:\/\/www.musikzeitung.ch\/allgemein\/hinweise-zur-suchmaschinen-optimierung\/"},"modified":"2023-02-03T12:29:18","modified_gmt":"2023-02-03T11:29:18","slug":"hinweise-zur-suchmaschinen-optimierung","status":"publish","type":"post","link":"https:\/\/www.musikzeitung.ch\/en\/basis\/2022\/04\/hinweise-zur-suchmaschinen-optimierung","title":{"rendered":"Tips for search engine optimization"},"content":{"rendered":"<img decoding=\"async\" class=\"size-full\" src=\"https:\/\/www.musikzeitung.ch\/wp-content\/uploads\/2023\/01\/SMPV_national_farb.jpg\" alt=\"\" \/>\n<div class='text-section'>\n<p><i>SMPV -<\/i> In order for your profile to be recognized and \"understood\" by search engines such as Google, it is important that your profile contains information about you and your teaching that is as relevant as possible. For example, if the field below your profile picture and the \"about me\" field are not filled in, a search engine such as Google will consider the profile in question to be an \"empty page\", which will have a negative impact on the page's ranking. Currently, many profiles on the platform are not yet completed. In order for your profile to be found by search engines, it is very important that you complete the following fields:<\/p>\n<p>1st box under the background image: Describe your range of lessons as precisely as possible. The search engines will recognize keywords such as \"piano lessons\", \"piano lessons\", locations, etc. <\/p>\n<p>2. field \"About me\": A short CV is sufficient, but again describe what is particularly important to you in teaching and\/or what makes your teaching particularly special.<\/p>\n<p>What makes our platform even more interesting for search engines is the blog with the \"7 questions\" interviews on \"Mein-Musikunterricht\". All users are welcome to take part - at www.smpv.ch\/interview-mein-musikunterricht you can answer the seven questions and attach a picture of yourself. We will then gradually upload more and more blog posts, link your interview to your profile and vice versa and thus make your teaching offer more visible.<\/p>\n<p>Questions can be sent to support@mein-musikunterricht.ch.<\/p>\n<p>You can also find illustrated instructions at www.smpv.ch\/mein-musikunterricht<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p><strong>The association is currently making various efforts to further improve the visibility of its platform for private music lessons \"My Music Lessons\" on the internet. Users themselves can make an important contribution to this by filling out their profiles as completely as possible.<\/strong><\/p>","protected":false},"author":43674,"featured_media":10356,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[31,51],"tags":[],"class_list":["post-11477","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-basis","category-smpv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hinweise zur Suchmaschinen-Optimierung - Schweizer Musikzeitung<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.musikzeitung.ch\/en\/basis\/2022\/04\/hinweise-zur-suchmaschinen-optimierung\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hinweise zur Suchmaschinen-Optimierung - Schweizer Musikzeitung\" \/>\n<meta property=\"og:description\" content=\"Der Verband unternimmt derzeit diverse Anstrengungen, die Sichtbarkeit seiner Plattform f\u00fcr den privaten Musikunterricht \u00abMein Musikunterricht\u00bb im Internet weiter zu verbessern. Einen wichtigen Beitrag dazu k\u00f6nnen die Nutzerinnen und Nutzer sel-ber leisten, indem sie ihre Profile m\u00f6glichst vollst\u00e4ndig bef\u00fcllen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.musikzeitung.ch\/en\/basis\/2022\/04\/hinweise-zur-suchmaschinen-optimierung\/\" \/>\n<meta property=\"og:site_name\" content=\"Schweizer Musikzeitung\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SchweizerMusikzeitung\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-26T23:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-03T11:29:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.musikzeitung.ch\/wp-content\/uploads\/2023\/01\/SMPV_national_farb.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"554\" \/>\n\t<meta property=\"og:image:height\" content=\"259\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marianne W\u00e4lchli\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@smusikzeitung\" \/>\n<meta name=\"twitter:site\" content=\"@smusikzeitung\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marianne W\u00e4lchli\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.musikzeitung.ch\\\/basis\\\/2022\\\/04\\\/hinweise-zur-suchmaschinen-optimierung#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.musikzeitung.ch\\\/basis\\\/2022\\\/04\\\/hinweise-zur-suchmaschinen-optimierung\"},\"author\":{\"name\":\"Marianne W\u00e4lchli\",\"@id\":\"https:\\\/\\\/www.musikzeitung.ch\\\/#\\\/schema\\\/person\\\/2cb33d5d77ee1b7cfdfe199aa121a864\"},\"headline\":\"Hinweise zur Suchmaschinen-Optimierung\",\"datePublished\":\"2022-04-26T23:00:00+00:00\",\"dateModified\":\"2023-02-03T11:29:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.musikzeitung.ch\\\/basis\\\/2022\\\/04\\\/hinweise-zur-suchmaschinen-optimierung\"},\"wordCount\":248,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.musikzeitung.ch\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.musikzeitung.ch\\\/basis\\\/2022\\\/04\\\/hinweise-zur-suchmaschinen-optimierung#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.musikzeitung.ch\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/SMPV_national_farb.jpg\",\"articleSection\":[\"Basis\",\"SMPV\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.musikzeitung.ch\\\/basis\\\/2022\\\/04\\\/hinweise-zur-suchmaschinen-optimierung\",\"url\":\"https:\\\/\\\/www.musikzeitung.ch\\\/basis\\\/2022\\\/04\\\/hinweise-zur-suchmaschinen-optimierung\",\"name\":\"Hinweise zur Suchmaschinen-Optimierung - 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